In 2020, Naturelleza was looking for a company-wide rebrand that showcased its organic roots. I worked directly with their CEO to create a fresh color palette and minimalistic logo to reflect the simplicity of their products. The goal was to create a brand that would stand out in the increasingly crowded hand sanitizer market at the time. I used the colors and textures of the products as inspiration for the brand’s look and feel.
Designs Included:
Business Cards | Display Stand | Informational Sheets | Logo | Product Labels